CASHEDGE AND SCHERRER FORM ALLIANCE TO PROVIDE ALLDATA AGGREGATION AS PART OF ENTERPRISE CUSTOMER RELATIONSHIP MANAGEMENT PLATFORM

New York, NY - May 15, 2007- Scherrer Resources, Inc., the leading vendor of extreme relationship management (xRM) technologies for advisors and CashEdge, Inc. (www.cashedge.com), the pre-eminent provider of online data collection and financial applications, announced today joint marketing and integration plans for CashEdge’s AllData™ data consolidation solution into Scherrer’s Web AllyTM enterprise customer relationship management (eCRM) platform. Part of the continued expansion of Scherrer’s front office eCRM platform, the added aggregation functionality will deliver enhanced value and utility to Scherrer’s clients, which include Registered Investment Advisors (RIA’s), money managers, broker dealers, account managers, and assistants.

“We are pleased to provide our AllData solution to the Web Ally eCRM platform. CashEdge’s AllData technology is the only aggregation solution that provides access to client data without requiring a repetitive, burdensome client request process,” said Brent Chandler, Cash Edge Director of Sales and Business Development. “Through the integration, Web Ally CRM users will enjoy powerful additional functionality critical to helping RIA customers, money management firms and broker dealers to improve their productivity and enhance their client service.”

CashEdge’s AllData Data Consolidation solution consolidates client account data from a wide variety of sources including direct feeds from custodians as well as both the client and advisor portals of brokerages, custodians, mutual fund providers, and insurance companies. Unlike other solutions that only aggregate data end–user, by end-user, and require a complex set-up process for each client, AllData provides a simplified set-up and maintenance process. AllData’s focus on aggregating and normalizing the data, including assigning industry standard asset identifiers to all positions and transactions, creates a portable “client positions database” with the accuracy and detail to fuel the sophisticated wealth management and financial planning applications that sit on advisors desktops.

“We are working closely with the team at CashEdge on the design of an installation of their AllData aggregation solution into our Web AllyTM eCRM platform for those seeking such an offering,” said Jim Scherrer, President of Scherrer Resources, Inc. “Cash Edge’s AllData solution is the most advanced aggregation solution in the industry. This partnership underscores our commitment to improving client service and enhancing workforce productivity for RIA clients by providing access to the most cutting-edge technologies available. Our goal is to help users maximize Web Ally CRM technology to increase assets under management, client satisfaction and customer retention.”

About CashEdge- CashEdge® provides innovative, online financial applications for banks, credit unions and wealth management firms. CashEdge’s solutions include end-to-end online account opening and funding, funds transfer and data consolidation. These proven solutions are flexible, scalable and supported by extensive risk management capabilities. Working with CashEdge, financial institutions are able to create compelling online offerings that attract customers, generate revenues and reduce costs.

Recognized by Inc. magazine as one of the 500 fastest growing private companies in the United States, CashEdge currently services more than 600 leading financial institutions. CashEdge has offices in New York and Silicon Valley. For more information, please visit www.cashedge.com.

About Scherrer Resources, Inc. (SRI)- Scherrer Resources, Inc. guides enterprises and companies globally to greater success by accelerating the adoption of advances in constituency, contact and client relationship management. Scherrer accomplishes this by assisting in designing, building and supporting a wide range of knowledge-based solutions that bring together leading-edge technology, proven data management competence, a full range of development services and over 20 years of information technology expertise. Its comprehensive, global solutions and "Ally" brand include extreme relationship management (xRM); constituency tracking, enterprise relationship management, recruiting and on-boarding, vendor relationship management, employee management and other human asset management. Web Ally is scalable, is a web-based, on demand service and is the leading xRM system worldwide (www.WebAlly.com).

Contacts:

Machie Madden
LandersMadden Public Relations
(212) 292-8560 ext. 216
machie.madden@landersmadden.com

Scherrer Resources Marketing
(484) 875-1700
JScherrer@WebAlly.com

Press Contact Information

Jim Scherrer- Marketing
JScherrer@WebAlly.com
484-875-1700
140 Arrandale Boulevard, Exton, PA 19341

Source URL: http://www.WebAlly.com

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